Dunelm Group plc is a United Kingdom-based company, which operates in the homewares market. The Company operates through the retail of homewares in the United Kingdom segment. The Company specializes in soft furnishings and other homeware. The Company also owns Dorma brand. The Company is a homewares retailer, which provides a range of products to its customer base, under the brand name Dunelm. The Company, through its platform, offers furniture, curtains and blinds, bedding, rugs and decors, and lighting. The Company's business operates from approximately 152 out-of-town superstores, approximately five high streets, and provides multi-channel convenience through online, mobile, catalogue, telephone ordering and reserve and collect propositions. The Company's online store features approximately 24,000 products. Dunelm (Soft Furnishings) Limited is the Company's subsidiary.