My Size Inc, formerly Knowledgetree Ventures Inc, is an Israel-based company that offers solutions for online consumers and retailers. Its solution, MySizeID, lets consumers create an online profile of their personal measurements, which can then be utilized with partnered online retailers to insure that no matter the manufacturer or size chart, they will get the right fit. For online retailers, MySizeID offers a solution that minimizes returns from online purchases. Its other products include: SizeUp, which allows users to measure flat surfaces through their smart phones; Cross-Site Search Feature, and In-Store Shopping Tool. The Company’s measurement technology serves a range of applications including the apparel, e-commerce do-it-yourself (DIY), shipping and parcel delivery industries.