Rolling Optics Holding AB, formerly ICTA AB (publ) is a Sweden-based Company, which develops, designs, manufactures and sells visual authentication products. The production includes using micro lenses, advanced software and high-resolution printing method, which creates an optical illusion with realistic three-dimensional effects. Rolling Optics Holding AB operates through three business areas: High Security, Brand Security and Brand Identity. High Security segment focuses on the technology used for documents issued by banks and government agencies, such as banknotes, passports and ID cards, to increase security. Brand Security targets companies that want to protect their brands from counterfeiting. Brand Identity includes those customers who in addition to increased security, want to use product as a differentiation strategy when it comes to building brand.