{
  "main_header": {
    "sid": 898158,
    "name": "Prime Focus",
    "stock_name": "Prime Focus",
    "full_name": "Prime Focus Ltd",
    "name_url": "stocks-analysis/prime-focus",
    "exchange": 0,
    "exchangecode": "",
    "country_id": 34,
    "currency": "INR",
    "cmp": "180.00",
    "chg": 1.65,
    "chgp": "0.93%",
    "dir": 1,
    "prev_price": "178.35",
    "mcapval": "13,967.83 Cr",
    "mcap": "Small Cap",
    "scripcode": 532748,
    "symbol": "PFOCUS",
    "ind_name": "Media & Entertainment",
    "ind_code": 83,
    "indexname": "",
    "isin": "INE367G01038",
    "curr_date": "Dec 05",
    "curr_time": "",
    "bse_nse_vol": "6.27 lacs",
    "exc_status": "Active",
    "traded_date": "Dec 05, 2025",
    "traded_date_str": "2025 12 05",
    "score": "",
    "scoreText": "",
    "Live": 1,
    "market_time": 1,
    "is_blur": 1,
    "is_blur_class": "blur-register-score-header",
    "is_blur_url": "https://www.marketsmojo.com/mojofeed/register?redirect=/stocks-analysis/prime-focus-898158-0&utm_source=Spage_Header_Score",
    "mojoone": {
      "ismore": 0
    }
  },
  "news": {
    "results": [
      {
        "title": "Prime Focus Sees Shift in Market Assessment Amid Mixed Financial and Technical Signals",
        "link": "https://www.marketsmojo.com/news/stock-recommendation/prime-focus-upgraded-to-hold-by-marketsmojo-on-technical-improvements-and-financial-performance-3745610",
        "imagepath": "https://i.marketsmojo.com/newsimg/2025/12/PrimeFocus_mojoScore_3745610.png",
        "date": "2025-12-04 08:19:47",
        "description": "Prime Focus, a leading player in the Media & Entertainment sector, has experienced a notable revision in its market evaluation following a comprehensive reassessment of its quality, valuation, financial trends, and technical indicators. This shift reflects a nuanced view of the company’s recent performance and outlook amid evolving market conditions."
      },
      {
        "title": "Prime Focus Technical Momentum Shifts Signal Changing Market Dynamics",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/prime-focus-technical-momentum-shifts-signal-bullish-outlook-amid-mixed-indicators-3745494",
        "imagepath": "https://i.marketsmojo.com/newsimg/2025/12/PrimeFocus_technicaldot_3745494.png",
        "date": "2025-12-04 08:10:39",
        "description": "Prime Focus, a key player in the Media & Entertainment sector, has exhibited notable shifts in its technical momentum, reflecting evolving market dynamics. Recent evaluation adjustments highlight a transition in price momentum and technical indicator signals, offering investors a nuanced perspective on the stock’s near-term trajectory."
      },
      {
        "title": "How has been the historical performance of Prime Focus?",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/how-has-been-the-historical-performance-of-prime-focus-3744761",
        "imagepath": "",
        "date": "2025-12-03 22:53:47",
        "description": "    <div class=\"article-news-new\">\n        <div class=\"article-container\">\n\n<div class=\"article-content\">\n\n<p><strong>Revenue and Operating Performance Trends</strong></p>\n<p>Prime Focus's net sales demonstrated notable volatility between fiscal years ending March 2019 and March 2025. The company’s revenue peaked in March 2023 at ₹4,644.26 crores, before declining to ₹3,598.88 crores by March 2025. This decline followed a previous rebound from a low of ₹2,536.49 crores in March 2021, reflecting the impact of market conditions and operational factors. Throughout this period, other operating income remained nil, indicating reliance solely on core sales for operating income.</p>\n<p>Operating expenses excluding depreciation have generally tracked revenue movements, with total expenditure rising to ₹3,697.90 crores in March 2024 before easing to ₹2,812.84 crores in March 2025. Employee costs consistently represe..."
      },
      {
        "title": "Why is Prime Focus falling/rising?",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/why-is-prime-focus-fallingrising-3742522",
        "imagepath": "",
        "date": "2025-12-03 00:55:31",
        "description": "    <div class=\"article-news-new\">\n        <div class=\"article-container\">\n\n<div class=\"article-content\">\n\n<p><strong>Recent Price Movement and Market Context</strong></p>\n<p>Prime Focus has demonstrated notable strength in the short term, with the stock gaining 5.01% over the past week compared to a modest 0.65% rise in the Sensex. This outperformance extends over longer periods as well, with the stock delivering a remarkable 38.02% return over the last year, significantly surpassing the Sensex’s 6.09% gain. Year-to-date, the stock has appreciated by 30.67%, again well ahead of the benchmark’s 8.96% increase. Over three and five years, Prime Focus has delivered exceptional returns of 97.52% and 365.93% respectively, far outpacing the Sensex’s 35.42% and 90.82% gains.</p>\n<p>On 02-Dec, the stock outperformed its sector by 0.38%, touching an intraday high of ₹181.85, up 3.53% from the previous close. It has ..."
      },
      {
        "title": "Prime Focus Sees Revision in Market Evaluation Amid Mixed Financial Signals",
        "link": "https://www.marketsmojo.com/news/stock-recommendation/prime-focus-downgraded-to-sell-by-marketsmojo-amid-valuation-and-quality-concerns-3733017",
        "imagepath": "https://i.marketsmojo.com/newsimg/2025/11/PrimeFocus_mojoScore_3733017.png",
        "date": "2025-11-27 10:06:45",
        "description": "Prime Focus, a small-cap player in the Media & Entertainment sector, has experienced a revision in its market evaluation reflecting a nuanced shift in its financial and technical outlook. This adjustment comes amid a backdrop of mixed fundamental indicators, including valuation concerns and financial trends that investors should carefully consider."
      },
      {
        "title": "Prime Focus Shows Mixed Financial Trends Amidst Strong Market Performance and Operational Concerns",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/prime-focuss-financial-trend-shifts-from-very-positive-to-positive-amid-declining-pat-3701270",
        "imagepath": "https://i.marketsmojo.com/newsimg/2025/11/PrimeFocus_fintrenddot_3701270.png",
        "date": "2025-11-14 11:02:36",
        "description": "Prime Focus, a small-cap company in the Media & Entertainment sector, reported a profit after tax of Rs 65.45 crore for the last six months, with net sales reaching Rs 1,060.94 crore. Despite challenges, including a significant quarterly PAT decline, the company has outperformed the Sensex year-to-date."
      },
      {
        "title": "Prime Focus Q2 FY26: Profit Plunges 89% Despite Revenue Growth as Other Income Normalises",
        "link": "https://www.marketsmojo.com/news/result-analysis/prime-focus-q2-fy26-profit-plunges-89-despite-revenue-growth-as-other-income-normalises-3713421",
        "imagepath": "https://i.marketsmojo.com/newsimg/2025/11/PrimeFocus_quaterlyResult_3713421.png",
        "date": "2025-11-14 09:37:12",
        "description": "Prime Focus Limited, India's largest media and entertainment company with a market capitalisation of ₹13,346 crores, reported a sharp 89.22% year-on-year decline in consolidated net profit to ₹3.60 crores for Q2 FY26, despite recording its highest-ever quarterly revenue. The dramatic profit compression came as exceptional other income gains from the previous year normalised, whilst the company continued to invest heavily in operational expansion."
      },
      {
        "title": "Is Prime Focus overvalued or undervalued?",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/is-prime-focus-overvalued-or-undervalued-3700193",
        "imagepath": "",
        "date": "2025-11-14 08:11:14",
        "description": "As of 13 November 2025, the valuation grade for Prime Focus has moved from very expensive to expensive. The company is currently considered overvalued based on its high valuation ratios, including a PE ratio of 70.76, an EV to EBITDA of 18.37, and a Price to Book Value of 17.18. These figures suggest that investors are paying a premium for the stock relative to its earnings and book value.\n\nIn comparison to its peers, Prime Focus stands out with a significantly higher PE ratio than PVR Inox, which has a PE of 9.89, and Media Matrix, which has a PE of 383.46. The PEG ratio of Prime Focus at 0.61 indicates potential growth, but the high valuation metrics suggest that the stock may not be a sound investment at its current price of 168.15. Notably, while the company has outperformed the Sensex over the past year with a return of 29.85% compared to the Sensex's 8.74%, the current valuation raises concerns about ..."
      },
      {
        "title": "How has been the historical performance of Prime Focus?",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/how-has-been-the-historical-performance-of-prime-focus-3699484",
        "imagepath": "",
        "date": "2025-11-13 23:38:36",
        "description": "Answer:\nThe historical performance of Prime Focus shows significant fluctuations in key financial metrics over the years.\n\nBreakdown:\nPrime Focus experienced a decline in net sales from 4,644.26 Cr in Mar'23 to 3,598.88 Cr in Mar'25, reflecting a downward trend in revenue. Total operating income followed a similar pattern, decreasing from 4,644.26 Cr in Mar'23 to 3,598.88 Cr in Mar'25. Operating profit (PBDIT) saw a notable drop from 1,253.55 Cr in Mar'23 to 1,012.66 Cr in Mar'25, while profit before tax turned negative, moving from a profit of 306.13 Cr in Mar'23 to a loss of 410.74 Cr in Mar'25. Consequently, profit after tax also fell from 194.49 Cr in Mar'23 to a loss of 458.28 Cr in Mar'25. The company's total liabilities increased from 6,727.34 Cr in Mar'23 to 8,342.06 Cr in Mar'25, indicating a rise in financial obligations. Cash flow from operating activities improved to 295.00 Cr in Mar'25 from a n..."
      }
    ],
    "total": 270,
    "sid": "898158",
    "stock_news_url": "https://www.marketsmojo.com/news/prime-focus-898158"
  },
  "announcements": [
    {
      "caption": "Intimation Of Receipt Of The Trading Approval From The Stock Exchanges Pursuant To Regulation 30 Of The SEBI (LODR) For Trading Of 462668572 Fully Paid Up Equity Shares Of Re. 1 /- Each Allotted On A Preferential Basis.",
      "datetime": "19-Nov-2025",
      "details": "Intimation of receipt of the Trading Approval from the Stock Exchanges pursuant to Regulation 30 of the SEBI (LODR) for trading of 462668572 fully paid up Equity Shares of Re.1/- each allotted to a preferential basis",
      "source": "BSE"
    },
    {
      "caption": "Announcement under Regulation 30 (LODR)-Monitoring Agency Report",
      "datetime": "13-Nov-2025",
      "details": "Monitoring Agency Report for the quarter ended on September 30 2025",
      "source": "BSE"
    },
    {
      "caption": "Board Meeting Outcome for Outcome Of The Meeting Of The Board Of Directors Of Prime Focus Limited (The Company) Held On November 12 2025.",
      "datetime": "12-Nov-2025",
      "details": "Outcome of the meeting of the Board of Directors of Prime Focus Limited (the Company) held on November 12 2025.",
      "source": "BSE"
    }
  ],
  "corporate_actions": [
    {
      "img": "board-meeting.svg",
      "title": "BOARD MEETING",
      "msg": "<span>No</span> Upcoming Board Meetings",
      "data": []
    },
    {
      "img": "dividend.svg",
      "title": "DIVIDEND",
      "msg": "",
      "data": [
        {
          "txt": "Prime Focus Ltd has declared <strong>15%</strong> dividend, ex-date: 14 Aug 07",
          "dt": "2007-08-14",
          "middle_text": "Dividend Alert"
        }
      ]
    },
    {
      "img": "splits.svg",
      "title": "SPLITS",
      "msg": "",
      "data": [
        {
          "txt": "Prime Focus Ltd has announced <strong>1:10</strong> stock split, ex-date: 29 Oct 10",
          "dt": "2010-10-29",
          "middle_text": "Split"
        }
      ]
    },
    {
      "img": "bonus.svg",
      "title": "BONUS",
      "msg": "No <strong>Bonus</strong> history available",
      "data": []
    },
    {
      "img": "rights-issues.svg",
      "title": "RIGHTS",
      "msg": "No <strong>Rights</strong> history available",
      "data": []
    }
  ]
}

News and Views

Prime Focus Sees Shift in Market Assessment Amid Mixed Financial and Technical Signals

2025-12-04 08:19:47

Prime Focus, a leading player in the Media & Entertainment sector, has experienced a notable revision in its market evaluation following a comprehensive reassessment of its quality, valuation, financial trends, and technical indicators. This shift reflects a nuanced view of the company’s recent performance and outlook amid evolving market conditions.

Read More

Prime Focus Technical Momentum Shifts Signal Changing Market Dynamics

2025-12-04 08:10:39

Prime Focus, a key player in the Media & Entertainment sector, has exhibited notable shifts in its technical momentum, reflecting evolving market dynamics. Recent evaluation adjustments highlight a transition in price momentum and technical indicator signals, offering investors a nuanced perspective on the stock’s near-term trajectory.

Read More

How has been the historical performance of Prime Focus?

2025-12-03 22:53:47

Revenue and Operating Performance Trends

Prime Focus's net sales demonstrated notable volatility between fiscal years ending March 2019 and March 2025. The company’s revenue peaked in March 2023 at ₹4,644.26 crores, before declining to ₹3,598.88 crores by March 2025. This decline followed a previous rebound from a low of ₹2,536.49 crores in March 2021, reflecting the impact of market conditions and operational factors. Throughout this period, other operating income remained nil, indicating reliance solely on core sales for operating income.

Operating expenses excluding depreciation have generally tracked revenue movements, with total expenditure rising to ₹3,697.90 crores in March 2024 before easing to ₹2,812.84 crores in March 2025. Employee costs consistently represe...

Read More

Why is Prime Focus falling/rising?

2025-12-03 00:55:31

Recent Price Movement and Market Context

Prime Focus has demonstrated notable strength in the short term, with the stock gaining 5.01% over the past week compared to a modest 0.65% rise in the Sensex. This outperformance extends over longer periods as well, with the stock delivering a remarkable 38.02% return over the last year, significantly surpassing the Sensex’s 6.09% gain. Year-to-date, the stock has appreciated by 30.67%, again well ahead of the benchmark’s 8.96% increase. Over three and five years, Prime Focus has delivered exceptional returns of 97.52% and 365.93% respectively, far outpacing the Sensex’s 35.42% and 90.82% gains.

On 02-Dec, the stock outperformed its sector by 0.38%, touching an intraday high of ₹181.85, up 3.53% from the previous close. It has ...

Read More

Prime Focus Sees Revision in Market Evaluation Amid Mixed Financial Signals

2025-11-27 10:06:45

Prime Focus, a small-cap player in the Media & Entertainment sector, has experienced a revision in its market evaluation reflecting a nuanced shift in its financial and technical outlook. This adjustment comes amid a backdrop of mixed fundamental indicators, including valuation concerns and financial trends that investors should carefully consider.

Read More

Prime Focus Shows Mixed Financial Trends Amidst Strong Market Performance and Operational Concerns

2025-11-14 11:02:36

Prime Focus, a small-cap company in the Media & Entertainment sector, reported a profit after tax of Rs 65.45 crore for the last six months, with net sales reaching Rs 1,060.94 crore. Despite challenges, including a significant quarterly PAT decline, the company has outperformed the Sensex year-to-date.

Read More

Prime Focus Q2 FY26: Profit Plunges 89% Despite Revenue Growth as Other Income Normalises

2025-11-14 09:37:12

Prime Focus Limited, India's largest media and entertainment company with a market capitalisation of ₹13,346 crores, reported a sharp 89.22% year-on-year decline in consolidated net profit to ₹3.60 crores for Q2 FY26, despite recording its highest-ever quarterly revenue. The dramatic profit compression came as exceptional other income gains from the previous year normalised, whilst the company continued to invest heavily in operational expansion.

Read More

Is Prime Focus overvalued or undervalued?

2025-11-14 08:11:14

As of 13 November 2025, the valuation grade for Prime Focus has moved from very expensive to expensive. The company is currently considered overvalued based on its high valuation ratios, including a PE ratio of 70.76, an EV to EBITDA of 18.37, and a Price to Book Value of 17.18. These figures suggest that investors are paying a premium for the stock relative to its earnings and book value. In comparison to its peers, Prime Focus stands out with a significantly higher PE ratio than PVR Inox, which has a PE of 9.89, and Media Matrix, which has a PE of 383.46. The PEG ratio of Prime Focus at 0.61 indicates potential growth, but the high valuation metrics suggest that the stock may not be a sound investment at its current price of 168.15. Notably, while the company has outperformed the Sensex over the past year with a return of 29.85% compared to the Sensex's 8.74%, the current valuation raises concerns about ...

Read More

How has been the historical performance of Prime Focus?

2025-11-13 23:38:36

Answer: The historical performance of Prime Focus shows significant fluctuations in key financial metrics over the years. Breakdown: Prime Focus experienced a decline in net sales from 4,644.26 Cr in Mar'23 to 3,598.88 Cr in Mar'25, reflecting a downward trend in revenue. Total operating income followed a similar pattern, decreasing from 4,644.26 Cr in Mar'23 to 3,598.88 Cr in Mar'25. Operating profit (PBDIT) saw a notable drop from 1,253.55 Cr in Mar'23 to 1,012.66 Cr in Mar'25, while profit before tax turned negative, moving from a profit of 306.13 Cr in Mar'23 to a loss of 410.74 Cr in Mar'25. Consequently, profit after tax also fell from 194.49 Cr in Mar'23 to a loss of 458.28 Cr in Mar'25. The company's total liabilities increased from 6,727.34 Cr in Mar'23 to 8,342.06 Cr in Mar'25, indicating a rise in financial obligations. Cash flow from operating activities improved to 295.00 Cr in Mar'25 from a n...

Read More

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