Why is Deluxe Family Co., Ltd. ?
1
Poor Management Efficiency with a low ROCE of 1.33%
- The company has been able to generate a Return on Capital Employed (avg) of 1.33% signifying low profitability per unit of total capital (equity and debt)
2
Poor long term growth as Net Sales has grown by an annual rate of -30.80% and Operating profit at -162.34% over the last 5 years
3
With a fall in Net Sales of -28.33%, the company declared Very Negative results in Mar 25
- The company has declared negative results for the last 3 consecutive quarters
- NET PROFIT(HY) At CNY -34.66 MM has Grown at -162.47%
- INTEREST(HY) At CNY 6.25 MM has Grown at 12,646.44%
- ROCE(HY) Lowest at -1.32%
4
Risky -
- The stock is trading risky as compared to its average historical valuations
- Over the past year, while the stock has generated a return of 10.34%, its profits have fallen by -159%
How much should you sell?
- All quantity irrespective of whether you are making profits or losses
(If sector exposure > 30%, please use optimiser tool to see which are the best stocks to hold in Realty)
When to re-enter? - We will constantly monitor the company and review our call based on new data
Is Deluxe Family Co., Ltd. for you?
High Risk, High Return
Absolute
Risk Adjusted
Volatility
Deluxe Family Co., Ltd.
10.34%
0.88
52.22%
China Shanghai Composite
14.77%
1.01
14.58%
Quality key factors
Factor
Value
Sales Growth (5y)
-30.80%
EBIT Growth (5y)
-162.34%
EBIT to Interest (avg)
5.83
Debt to EBITDA (avg)
Negative Net Debt
Net Debt to Equity (avg)
0
Sales to Capital Employed (avg)
0
Tax Ratio
9.96%
Dividend Payout Ratio
0
Pledged Shares
0
Institutional Holding
0
ROCE (avg)
1.33%
ROE (avg)
1.94%
Valuation Key Factors 
Factor
Value
P/E Ratio
NA (Loss Making)
Industry P/E
Price to Book Value
1.49
EV to EBIT
-101.71
EV to EBITDA
-146.35
EV to Capital Employed
1.57
EV to Sales
16.45
PEG Ratio
NA
Dividend Yield
NA
ROCE (Latest)
-1.55%
ROE (Latest)
-0.96%
Technical key factors
Indicator
Weekly
Monthly
MACD
Mildly Bearish
Bullish
RSI
No Signal
No Signal
Bollinger Bands
Bearish
Mildly Bullish
Moving Averages
Mildly Bullish (Daily)
KST
Mildly Bearish
Bullish
Dow Theory
No Trend
No Trend
OBV
Mildly Bullish
No Trend
Technical Movement
7What is working for the Company
OPERATING CASH FLOW(Y)
Highest at CNY 33.74 MM
PRE-TAX PROFIT(Q)
At CNY 1.37 MM has Grown at 114.55%
NET PROFIT(Q)
At CNY 1.35 MM has Grown at 115.72%
INVENTORY TURNOVER RATIO(HY)
Highest at 0.09%
-30What is not working for the Company
NET PROFIT(HY)
At CNY -34.66 MM has Grown at -162.47%
INTEREST(HY)
At CNY 6.25 MM has Grown at 12,646.44%
ROCE(HY)
Lowest at -1.32%
NET SALES(Q)
At CNY 64.09 MM has Fallen at -12.15%
RAW MATERIAL COST(Y)
Grown by 7.73% (YoY
DEBT-EQUITY RATIO
(HY)
Highest at -15 %
Here's what is working for Deluxe Family Co., Ltd.
Pre-Tax Profit
At CNY 1.37 MM has Grown at 114.55%
over average net sales of the previous four periods of CNY -9.38 MMMOJO Watch
Near term Pre-Tax Profit trend is very positive
Pre-Tax Profit (CNY MM)
Net Profit
At CNY 1.35 MM has Grown at 115.72%
over average net sales of the previous four periods of CNY -8.58 MMMOJO Watch
Near term Net Profit trend is very positive
Net Profit (CNY MM)
Operating Cash Flow
Highest at CNY 33.74 MM
in the last three yearsMOJO Watch
The company has generated higher cash revenues from business operations
Operating Cash Flows (CNY MM)
Inventory Turnover Ratio
Highest at 0.09%
in the last five Semi-Annual periodsMOJO Watch
Company has been able to sell its inventory faster
Inventory Turnover Ratio
Here's what is not working for Deluxe Family Co., Ltd.
Interest
At CNY 6.25 MM has Grown at 12,646.44%
over previous Semi-Annual periodMOJO Watch
Rising interest cost signifies increased borrowings
Interest Paid (CNY MM)
Net Sales
At CNY 64.09 MM has Fallen at -12.15%
over average net sales of the previous four periods of CNY 72.95 MMMOJO Watch
Near term sales trend is very negative
Net Sales (CNY MM)
Debt-Equity Ratio
Highest at -15 %
in the last five Semi-Annual periodsMOJO Watch
The company is borrowing more to fund its operations; it's liquidity situation may be stressed
Debt-Equity Ratio
Raw Material Cost
Grown by 7.73% (YoY)
MOJO Watch
The company's ability to pass on the cost of raw materials to customers has deteriorated; this may lead to a fall in profit margin
Raw Material Cost as a percentage of Sales
Non Operating Income
Highest at CNY 2.02 MM
in the last five periodsMOJO Watch
Increased income from non business activities may not be sustainable
Non Operating income






