ScoreWhy is Harte-Hanks, Inc. ?
1
With a fall in Net Sales of -14.22%, the company declared Very Negative results in Jun 25
- The company has declared negative results for the last 3 consecutive quarters
- INTEREST(HY) At USD 0.11 MM has Grown at 128%
- OPERATING CASH FLOW(Y) Lowest at USD -4.7 MM
- INTEREST COVERAGE RATIO(Q) Lowest at 2,045.9
2
Risky - Market Cap of less than 100 cr
- The stock is trading risky as compared to its average historical valuations
- Over the past year, while the stock has generated a return of -47.69%, its profits have risen by 124.3% ; the PEG ratio of the company is 0
3
Consistent Underperformance against the benchmark over the last 3 years
- Along with generating -47.69% returns in the last 1 year, the stock has also underperformed S&P 500 in each of the last 3 annual periods
Real-Time Research ReportHow much should you sell?
- All quantity irrespective of whether you are making profits or losses
(If sector exposure > 30%, please use optimiser tool to see which are the best stocks to hold in Miscellaneous)
When to re-enter? - We will constantly monitor the company and review our call based on new data
Is Harte-Hanks, Inc. for you?
High Risk, Low Return
Absolute
Risk Adjusted
Volatility
Harte-Hanks, Inc.
-44.66%
-1.06
55.46%
S&P 500
12.83%
0.64
20.14%
Quality
Management Risk
Growth
Capital StructureQuality key factors
Factor
Value
Sales Growth (5y)
-1.20%
EBIT Growth (5y)
26.68%
EBIT to Interest (avg)
9.75
Debt to EBITDA (avg)
0.22
Net Debt to Equity (avg)
-0.24
Sales to Capital Employed (avg)
7.47
Tax Ratio
20.32%
Dividend Payout Ratio
0
Pledged Shares
0
Institutional Holding
39.15%
ROCE (avg)
71.32%
ROE (avg)
81.38%
ValuationValuation Key Factors 
Factor
Value
P/E Ratio
4
Industry P/E
Price to Book Value
2.54
EV to EBIT
6.82
EV to EBITDA
4.24
EV to Capital Employed
3.02
EV to Sales
0.27
PEG Ratio
0.04
Dividend Yield
NA
ROCE (Latest)
44.28%
ROE (Latest)
58.52%
TechnicalsTechnical key factors
Indicator
Weekly
Monthly
MACD
Bearish
Bearish
RSI
No Signal
Bullish
Bollinger Bands
Mildly Bearish
Mildly Bearish
Moving Averages
Bearish (Daily)
KST
Bearish
Bearish
Dow Theory
Mildly Bearish
Mildly Bearish
OBV
Mildly Bullish
No Trend
Technical Indicator Scale: Bearish, Mildly Bearish, Sideways, Mildly Bullish, Bullish Turned 
Financial Trend0What is working for the Company
NO KEY POSITIVE TRIGGERS
-37What is not working for the Company
INTEREST(HY)
At USD 0.11 MM has Grown at 128%
OPERATING CASH FLOW(Y)
Lowest at USD -4.7 MM
INTEREST COVERAGE RATIO(Q)
Lowest at 2,045.9
RAW MATERIAL COST(Y)
Grown by 13.63% (YoY
CASH AND EQV(HY)
Lowest at USD 13.74 MM
DEBT-EQUITY RATIO
(HY)
Highest at 80.79 %
NET SALES(Q)
Lowest at USD 38.63 MM
OPERATING PROFIT(Q)
Lowest at USD 1.25 MM
OPERATING PROFIT MARGIN(Q)
Lowest at 3.23 %
PRE-TAX PROFIT(Q)
Lowest at USD -0.26 MM
NET PROFIT(Q)
Lowest at USD -0.19 MM
Here's what is not working for Harte-Hanks, Inc.
Interest
At USD 0.11 MM has Grown at 128%
over previous Semi-Annual periodMOJO Watch
Rising interest cost signifies increased borrowings
Interest Paid (USD MM)
Interest Coverage Ratio
Lowest at 2,045.9 and Fallen
In each period in the last five periodsMOJO Watch
The company's ability to manage interest payments is deteriorating
Operating Profit to Interest
Pre-Tax Profit
At USD -0.26 MM has Fallen at -114.62%
Year on Year (YoY)MOJO Watch
Near term Pre-Tax Profit trend is very negative
Pre-Tax Profit (USD MM)
Net Profit
At USD -0.19 MM has Fallen at -101.72%
Year on Year (YoY)MOJO Watch
Near term Net Profit trend is very negative
Net Profit (USD MM)
Operating Cash Flow
Lowest at USD -4.7 MM and Fallen
In each year in the last three yearsMOJO Watch
The company's cash revenues from business operations are falling
Operating Cash Flows (USD MM)
Net Sales
Lowest at USD 38.63 MM
in the last five periodsMOJO Watch
Near term sales trend is negative
Net Sales (USD MM)
Net Sales
Fallen at -14.22%
Year on Year (YoY)MOJO Watch
Near term sales trend is negative
Net Sales (USD MM)
Operating Profit
Lowest at USD 1.25 MM
in the last five periodsMOJO Watch
Near term Operating Profit trend is negative
Operating Profit (USD MM)
Operating Profit Margin
Lowest at 3.23 %
in the last five periodsMOJO Watch
Company's profit margin has deteriorated
Operating Profit to Sales
Pre-Tax Profit
Lowest at USD -0.26 MM
in the last five periodsMOJO Watch
Near term Pre-Tax Profit trend is negative
Pre-Tax Profit (USD MM)
Net Profit
Lowest at USD -0.19 MM
in the last five periodsMOJO Watch
Near term Net Profit trend is negative
Net Profit (USD MM)
Cash and Eqv
Lowest at USD 13.74 MM
in the last six Semi-Annual periodsMOJO Watch
Short Term liquidity is deteriorating
Cash and Cash Equivalents
Debt-Equity Ratio
Highest at 80.79 %
in the last five Semi-Annual periodsMOJO Watch
The company is borrowing more to fund its operations; it's liquidity situation may be stressed
Debt-Equity Ratio
Raw Material Cost
Grown by 13.63% (YoY)
MOJO Watch
The company's ability to pass on the cost of raw materials to customers has deteriorated; this may lead to a fall in profit margin
Raw Material Cost as a percentage of Sales
InfinHub Market Technologies FZ-LLC, Building-2, Unit 112, Dubai Internet City, Dubai, United Arab Emirates
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