Why is Rocky Brands, Inc. ?
1
Company's ability to service its debt is strong with a healthy EBIT to Interest (avg) ratio of 36.68
2
Weak Long Term Fundamental Strength with an average Return on Capital Employed (ROCE) of 10.12%
3
With a growth in Net Sales of 14.02%, the company declared Very Positive results in Sep 25
- ROCE(HY) Highest at 8.67%
- RAW MATERIAL COST(Y) Fallen by -5.69% (YoY)
- OPERATING PROFIT(Q) Highest at USD 14.24 MM
4
With ROE of 8.36%, it has a attractive valuation with a 1.30 Price to Book Value
- Over the past year, while the stock has generated a return of 112.75%, its profits have risen by 52.2% ; the PEG ratio of the company is 0.3
5
High Institutional Holdings at 86.58%
- These investors have better capability and resources to analyse fundamentals of companies than most retail investors.
- Their stake has increased by 4.49% over the previous quarter.
6
Market Beating performance in long term as well as near term
- Along with generating 112.75% returns in the last 1 year, the stock has outperformed S&P 500 in the last 3 years, 1 year and 3 months
How much should you hold?
- Overall Portfolio exposure to Rocky Brands, Inc. should be less than 10%
- Overall Portfolio exposure to Footwear should be less than 30%
(If sector exposure > 30%, please use optimiser tool to see which are the best stocks to hold in Footwear)
When to exit? - We will constantly monitor the company and suggest at the appropriate time to exit from the stock
Is Rocky Brands, Inc. for you?
High Risk, Low Return
Absolute
Risk Adjusted
Volatility
Rocky Brands, Inc.
111.08%
0.06
81.44%
S&P 500
13.68%
0.71
19.28%
Quality key factors
Factor
Value
Sales Growth (5y)
12.15%
EBIT Growth (5y)
11.52%
EBIT to Interest (avg)
36.68
Debt to EBITDA (avg)
3.65
Net Debt to Equity (avg)
0.55
Sales to Capital Employed (avg)
1.20
Tax Ratio
19.33%
Dividend Payout Ratio
40.73%
Pledged Shares
0
Institutional Holding
86.58%
ROCE (avg)
10.12%
ROE (avg)
10.19%
Valuation Key Factors 
Factor
Value
P/E Ratio
16
Industry P/E
Price to Book Value
1.30
EV to EBIT
12.63
EV to EBITDA
9.94
EV to Capital Employed
1.19
EV to Sales
0.97
PEG Ratio
0.30
Dividend Yield
NA
ROCE (Latest)
9.45%
ROE (Latest)
8.36%
Technical key factors
Indicator
Weekly
Monthly
MACD
Bullish
Bullish
RSI
No Signal
No Signal
Bollinger Bands
Bullish
Mildly Bullish
Moving Averages
Bullish (Daily)
KST
Bullish
Bullish
Dow Theory
No Trend
No Trend
OBV
No Trend
Bullish
Technical Movement
17What is working for the Company
ROCE(HY)
Highest at 8.67%
RAW MATERIAL COST(Y)
Fallen by -5.69% (YoY
OPERATING PROFIT(Q)
Highest at USD 14.24 MM
OPERATING PROFIT MARGIN(Q)
Highest at 11.62 %
PRE-TAX PROFIT(Q)
Highest at USD 9.24 MM
NET PROFIT(Q)
Highest at USD 7.21 MM
EPS(Q)
Highest at USD 0.96
-7What is not working for the Company
INTEREST(9M)
At USD 7.46 MM has Grown at inf%
OPERATING CASH FLOW(Y)
Lowest at USD 23.1 MM
CASH AND EQV(HY)
Lowest at USD 6.1 MM
Here's what is working for Rocky Brands, Inc.
Operating Profit
Highest at USD 14.24 MM
in the last five periodsMOJO Watch
Near term Operating Profit trend is positive
Operating Profit (USD MM)
Operating Profit Margin
Highest at 11.62 %
in the last five periodsMOJO Watch
Company's profit margin has improved
Operating Profit to Sales
Pre-Tax Profit
Highest at USD 9.24 MM
in the last five periodsMOJO Watch
Near term Pre-Tax Profit trend is positive
Pre-Tax Profit (USD MM)
Pre-Tax Profit
At USD 9.24 MM has Grown at 58.4%
over average net sales of the previous four periods of USD 5.83 MMMOJO Watch
Near term Pre-Tax Profit trend is positive
Pre-Tax Profit (USD MM)
Net Profit
Highest at USD 7.21 MM
in the last five periodsMOJO Watch
Near term Net Profit trend is positive
Net Profit (USD MM)
Net Profit
At USD 7.21 MM has Grown at 54.86%
over average net sales of the previous four periods of USD 4.66 MMMOJO Watch
Near term Net Profit trend is positive
Net Profit (USD MM)
EPS
Highest at USD 0.96
in the last five periodsMOJO Watch
Increasing profitability; company has created higher earnings for shareholders
EPS (USD)
Raw Material Cost
Fallen by -5.69% (YoY)
MOJO Watch
The company's ability to pass on the cost of raw materials to customers has improved; this may lead to a rise in profit margin
Raw Material Cost as a percentage of Sales
Here's what is not working for Rocky Brands, Inc.
Interest
At USD 7.46 MM has Grown at inf%
over previous Semi-Annual periodMOJO Watch
Rising interest cost signifies increased borrowings
Interest Paid (USD MM)
Operating Cash Flow
Lowest at USD 23.1 MM
in the last three yearsMOJO Watch
The company's cash revenues from business operations are falling
Operating Cash Flows (USD MM)
Cash and Eqv
Lowest at USD 6.1 MM
in the last six Semi-Annual periodsMOJO Watch
Short Term liquidity is deteriorating
Cash and Cash Equivalents






