Why is Shenzhen Ellassay Fashion Co., Ltd. ?
1
Poor long term growth as Net Sales has grown by an annual rate of 7.00% and Operating profit at -179.87% over the last 5 years
2
The company has declared Negative results for the last 4 consecutive quarters
- INTEREST(Q) At CNY 4.29 MM has Grown at inf%
- INVENTORY TURNOVER RATIO(HY) Lowest at 1.35 times
- DEBTORS TURNOVER RATIO(HY) Lowest at 6.83 times
3
Risky -
- The stock is trading risky as compared to its average historical valuations
- Over the past year, while the stock has generated a return of 34.34%, its profits have fallen by -152.8%
- At the current price, the company has a high dividend yield of 0.6
4
Market Beating Performance
- The stock has generated a return of 34.34% in the last 1 year, much higher than market (China Shanghai Composite) returns of 22.49%
How much should you buy?
- Overall Portfolio exposure to Shenzhen Ellassay Fashion Co., Ltd. should be less than 10%
- Overall Portfolio exposure to Footwear should be less than 30%
(If sector exposure > 30%, please use optimiser tool to see which are the best stocks to hold in Footwear)
When to exit? - We will constantly monitor the company and suggest at the appropriate time to exit from the stock
Is Shenzhen Ellassay Fashion Co., Ltd. for you?
Medium Risk, High Return
Absolute
Risk Adjusted
Volatility
Shenzhen Ellassay Fashion Co., Ltd.
9.54%
1.33
28.60%
China Shanghai Composite
23.91%
1.58
14.20%
Quality key factors
Factor
Value
Sales Growth (5y)
6.92%
EBIT Growth (5y)
-6.05%
EBIT to Interest (avg)
11.36
Debt to EBITDA (avg)
0
Net Debt to Equity (avg)
-0.16
Sales to Capital Employed (avg)
1.00
Tax Ratio
8.18%
Dividend Payout Ratio
40.15%
Pledged Shares
0
Institutional Holding
0
ROCE (avg)
7.47%
ROE (avg)
7.14%
Valuation Key Factors 
Factor
Value
P/E Ratio
14
Industry P/E
Price to Book Value
1.26
EV to EBIT
9.25
EV to EBITDA
5.20
EV to Capital Employed
1.41
EV to Sales
0.80
PEG Ratio
0.05
Dividend Yield
0.56%
ROCE (Latest)
15.23%
ROE (Latest)
9.27%
Technical key factors
Indicator
Weekly
Monthly
MACD
Bearish
Bullish
RSI
No Signal
No Signal
Bollinger Bands
Mildly Bearish
Bearish
Moving Averages
Mildly Bullish (Daily)
KST
Bearish
Bullish
Dow Theory
Mildly Bearish
Mildly Bearish
OBV
Mildly Bullish
Mildly Bearish
Technical Movement
19What is working for the Company
OPERATING CASH FLOW(Y)
Highest at CNY 751.41 MM
NET PROFIT(HY)
Higher at CNY 113.35 MM
ROCE(HY)
Highest at 6.4%
DEBT-EQUITY RATIO
(HY)
Lowest at -27.34 %
RAW MATERIAL COST(Y)
Fallen by -21.52% (YoY
CASH AND EQV(HY)
Highest at CNY 2,308.3 MM
INVENTORY TURNOVER RATIO(HY)
Highest at 1.56 times
-1What is not working for the Company
OPERATING PROFIT(Q)
Lowest at CNY 105.47 MM
Here's what is working for Shenzhen Ellassay Fashion Co., Ltd.
Net Profit
At CNY 113.35 MM has Grown at 166.35%
Year on Year (YoY)MOJO Watch
Near term Net Profit trend is very positive
Net Profit (CNY MM)
Net Profit
Higher at CNY 113.35 MM
than preceding 12 month period ended Mar 2026MOJO Watch
In the half year the company has already crossed Net Profit of the previous twelve months
Net Profit (CNY MM)
Debt-Equity Ratio
Lowest at -27.34 % and Grown
In each half year in the last five Semi-Annual periodsMOJO Watch
The company has been reducing its borrowing as compared to equity capital
Debt-Equity Ratio
Operating Cash Flow
Highest at CNY 751.41 MM
in the last three yearsMOJO Watch
The company has generated higher cash revenues from business operations
Operating Cash Flows (CNY MM)
Cash and Eqv
Highest at CNY 2,308.3 MM
in the last six Semi-Annual periodsMOJO Watch
Short Term liquidity is improving
Cash and Cash Equivalents
Inventory Turnover Ratio
Highest at 1.56 times
in the last five Semi-Annual periodsMOJO Watch
Company has been able to sell its inventory faster
Inventory Turnover Ratio
Raw Material Cost
Fallen by -21.52% (YoY)
MOJO Watch
The company's ability to pass on the cost of raw materials to customers has improved; this may lead to a rise in profit margin
Raw Material Cost as a percentage of Sales
Here's what is not working for Shenzhen Ellassay Fashion Co., Ltd.
Operating Profit
Lowest at CNY 105.47 MM
in the last five periodsMOJO Watch
Near term Operating Profit trend is negative
Operating Profit (CNY MM)






