Comparison
Company
Score
Quality
Valuation
Financial
Technical
Why is Star Plus Legend Holdings Ltd. ?
1
Weak Long Term Fundamental Strength with an average Return on Equity (ROE) of 0%
- Poor long term growth as Net Sales has grown by an annual rate of -25.51% over the last 5 years
- High Debt Company with a Debt to Equity ratio (avg) at times
2
Negative results in Jun 25
- INTEREST COVERAGE RATIO(Q) Lowest at 2,933.25
- RAW MATERIAL COST(Y) Grown by 29.12% (YoY)
- DEBT-EQUITY RATIO (HY) Highest at -19.1 %
3
Risky -
- The stock is trading risky as compared to its average historical valuations
- Over the past year, while the stock has generated a return of 58.27%, its profits have fallen by -125.3%
How much should you sell?
- All quantity irrespective of whether you are making profits or losses
(If sector exposure > 30%, please use optimiser tool to see which are the best stocks to hold in Retailing)
When to re-enter? - We will constantly monitor the company and review our call based on new data
Is Star Plus Legend Holdings Ltd. for you?
High Risk, Low Return
Absolute
Risk Adjusted
Volatility
Star Plus Legend Holdings Ltd.
58.27%
-0.34
131.11%
Hang Seng Hong Kong
8.25%
0.41
19.93%
Quality key factors
Factor
Value
Sales Growth (5y)
-25.51%
EBIT Growth (5y)
14.17%
EBIT to Interest (avg)
-3.89
Debt to EBITDA (avg)
Negative Net Debt
Net Debt to Equity (avg)
-0.36
Sales to Capital Employed (avg)
0.76
Tax Ratio
0
Dividend Payout Ratio
0
Pledged Shares
0
Institutional Holding
0
ROCE (avg)
0
ROE (avg)
0
Valuation Key Factors 
Factor
Value
P/E Ratio
NA (Loss Making)
Industry P/E
Price to Book Value
9.05
EV to EBIT
-4101.28
EV to EBITDA
5143.36
EV to Capital Employed
13.67
EV to Sales
1186.87
PEG Ratio
NA
Dividend Yield
NA
ROCE (Latest)
-0.33%
ROE (Latest)
-6.38%
Technical key factors
Indicator
Weekly
Monthly
MACD
Mildly Bullish
Bearish
RSI
No Signal
No Signal
Bollinger Bands
Bullish
Bullish
Moving Averages
Mildly Bearish (Daily)
KST
Bearish
Dow Theory
Mildly Bearish
No Trend
OBV
No Trend
No Trend
Technical Movement
4What is working for the Company
INVENTORY TURNOVER RATIO(HY)
Highest at 11.95 times
NET SALES(Q)
Highest at HKD 380.76 MM
-13What is not working for the Company
INTEREST COVERAGE RATIO(Q)
Lowest at 2,933.25
RAW MATERIAL COST(Y)
Grown by 29.12% (YoY
DEBT-EQUITY RATIO
(HY)
Highest at -19.1 %
OPERATING PROFIT(Q)
Lowest at HKD 25.77 MM
OPERATING PROFIT MARGIN(Q)
Lowest at 6.77 %
PRE-TAX PROFIT(Q)
Lowest at HKD 16.89 MM
NET PROFIT(Q)
Lowest at HKD 11.03 MM
EPS(Q)
Lowest at HKD 0.01
Here's what is working for Star Plus Legend Holdings Ltd.
Net Sales
Highest at HKD 380.76 MM
in the last five periodsMOJO Watch
Near term sales trend is positive
Net Sales (HKD MM)
Net Sales
At HKD 380.76 MM has Grown at 31.83%
Year on Year (YoY)MOJO Watch
Near term sales trend is positive
Net Sales (HKD MM)
Inventory Turnover Ratio
Highest at 11.95 times
in the last five Semi-Annual periodsMOJO Watch
Company has been able to sell its inventory faster
Inventory Turnover Ratio
Here's what is not working for Star Plus Legend Holdings Ltd.
Interest Coverage Ratio
Lowest at 2,933.25
in the last five periodsMOJO Watch
The company's ability to manage interest payments is deteriorating
Operating Profit to Interest
Operating Profit
Lowest at HKD 25.77 MM
in the last five periodsMOJO Watch
Near term Operating Profit trend is negative
Operating Profit (HKD MM)
Operating Profit Margin
Lowest at 6.77 %
in the last five periodsMOJO Watch
Company's profit margin has deteriorated
Operating Profit to Sales
Pre-Tax Profit
Lowest at HKD 16.89 MM
in the last five periodsMOJO Watch
Near term Pre-Tax Profit trend is negative
Pre-Tax Profit (HKD MM)
Pre-Tax Profit
Fallen at -57.63%
Year on Year (YoY)MOJO Watch
Near term Pre-Tax Profit trend is negative
Pre-Tax Profit (HKD MM)
Net Profit
Lowest at HKD 11.03 MM
in the last five periodsMOJO Watch
Near term Net Profit trend is negative
Net Profit (HKD MM)
Net Profit
Fallen at -59.23%
Year on Year (YoY)MOJO Watch
Near term Net Profit trend is negative
Net Profit (HKD MM)
EPS
Lowest at HKD 0.01
in the last five periodsMOJO Watch
Declining profitability; company has created lower earnings for shareholders
EPS (HKD)
Debt-Equity Ratio
Highest at -19.1 %
in the last five Semi-Annual periodsMOJO Watch
The company is borrowing more to fund its operations; it's liquidity situation may be stressed
Debt-Equity Ratio
Raw Material Cost
Grown by 29.12% (YoY)
MOJO Watch
The company's ability to pass on the cost of raw materials to customers has deteriorated; this may lead to a fall in profit margin
Raw Material Cost as a percentage of Sales






