Why is Storytel AB ?
1
The company has declared Positive results for the last 3 consecutive quarters
- OPERATING CASH FLOW(Y) Highest at SEK 652.86 MM
- ROCE(HY) Highest at 19.17%
- PRE-TAX PROFIT(Q) At SEK 58.89 MM has Grown at 108.1%
2
With ROE of 20.73%, it has a fair valuation with a 4.16 Price to Book Value
- Over the past year, while the stock has generated a return of 22.05%, its profits have risen by 142.3% ; the PEG ratio of the company is 0.1
3
Market Beating Performance
- The stock has generated a return of 22.05% in the last 1 year, much higher than market (OMX Stockholm 30) returns of 8.01%
How much should you hold?
- Overall Portfolio exposure to Storytel AB should be less than 10%
- Overall Portfolio exposure to Media & Entertainment should be less than 30%
(If sector exposure > 30%, please use optimiser tool to see which are the best stocks to hold in Media & Entertainment)
When to exit? - We will constantly monitor the company and suggest at the appropriate time to exit from the stock
Is Storytel AB for you?
High Risk, High Return
Absolute
Risk Adjusted
Volatility
Storytel AB
22.05%
0.87
46.65%
OMX Stockholm 30
8.01%
0.44
18.11%
Quality key factors
Factor
Value
Sales Growth (5y)
12.02%
EBIT Growth (5y)
27.80%
EBIT to Interest (avg)
-15.38
Debt to EBITDA (avg)
Negative Net Debt
Net Debt to Equity (avg)
0.08
Sales to Capital Employed (avg)
1.95
Tax Ratio
5.92%
Dividend Payout Ratio
39.21%
Pledged Shares
0
Institutional Holding
0
ROCE (avg)
3.83%
ROE (avg)
3.78%
Valuation Key Factors 
Factor
Value
P/E Ratio
20
Industry P/E
Price to Book Value
4.16
EV to EBIT
18.39
EV to EBITDA
12.37
EV to Capital Employed
3.91
EV to Sales
1.48
PEG Ratio
0.14
Dividend Yield
13.64%
ROCE (Latest)
21.26%
ROE (Latest)
20.73%
Technical key factors
Indicator
Weekly
Monthly
MACD
Bearish
Mildly Bearish
RSI
No Signal
No Signal
Bollinger Bands
Bearish
Mildly Bullish
Moving Averages
Bearish (Daily)
KST
Mildly Bullish
Mildly Bearish
Dow Theory
Mildly Bearish
No Trend
OBV
No Trend
No Trend
Technical Movement
12What is working for the Company
OPERATING CASH FLOW(Y)
Highest at SEK 652.86 MM
ROCE(HY)
Highest at 19.17%
PRE-TAX PROFIT(Q)
At SEK 58.89 MM has Grown at 108.1%
RAW MATERIAL COST(Y)
Fallen by -2.03% (YoY
NET PROFIT(9M)
Higher at SEK 198.73 MM
-4What is not working for the Company
INTEREST(HY)
At SEK 54.61 MM has Grown at 234.66%
Here's what is working for Storytel AB
Net Profit
At SEK 198.73 MM has Grown at 129.64%
Year on Year (YoY)MOJO Watch
Near term Net Profit trend is very positive
Net Profit (SEK MM)
Operating Cash Flow
Highest at SEK 652.86 MM and Grown
In each year in the last three yearsMOJO Watch
The company has generated higher cash revenues from business operations
Operating Cash Flows (SEK MM)
Pre-Tax Profit
At SEK 58.89 MM has Grown at 108.1%
Year on Year (YoY)MOJO Watch
Near term Pre-Tax Profit trend is very positive
Pre-Tax Profit (SEK MM)
Net Profit
Higher at SEK 198.73 MM
than preceding 12 month period ended Jun 2025MOJO Watch
In the nine month period the company has already crossed sales of the previous twelve months
Net Profit (SEK MM)
Raw Material Cost
Fallen by -2.03% (YoY)
MOJO Watch
The company's ability to pass on the cost of raw materials to customers has improved; this may lead to a rise in profit margin
Raw Material Cost as a percentage of Sales
Depreciation
Highest at SEK 79.32 MM
in the last five periodsMOJO Watch
The expenditure on assets done by the company may have gone into operation
Depreciation (SEK MM)
Depreciation
At SEK 79.32 MM has Grown at inf%
period on period (QoQ)MOJO Watch
The expenditure on assets done by the company has gone into productive use which should positively reflect in the future sales
Depreciation (SEK MM)
Here's what is not working for Storytel AB
Interest
At SEK 54.61 MM has Grown at 234.66%
over previous Semi-Annual periodMOJO Watch
Rising interest cost signifies increased borrowings
Interest Paid (SEK MM)






