Why is Aditya Consumer falling/rising?

As of 15-Oct, Aditya Consumer Marketing Ltd's stock price is flat at 50.00, with no change (0.00%). The stock has underperformed its sector by 1.15% today, and it has shown erratic trading patterns, not trading on 4 out of the last 20 days. Additionally, the delivery volume has significantly decreased, falling by 50% against the 5-day average, indicating a decline in investor participation. Over the past year, the stock has declined by 29.48%, while the benchmark Sensex has only increased by 0.96%, reflecting a substantial underperformance relative to the market.
In the broader market context, the stock's short-term performance has been negative, with a 1-week decline of 6.70% compared to a 1.02% increase in the Sensex. This trend highlights the stock's struggles in a generally rising market environment. Year-to-date, Aditya Consumer's stock has decreased by 25.65%, contrasting sharply with the Sensex's gain of 5.72%, further emphasizing its weak position. Overall, the combination of declining trading activity, poor returns compared to the benchmark, and reduced investor interest suggests a challenging outlook for the stock.