Why is Aspire & Innovat falling/rising?

As of 22-Sep, Aspire & Innovative Advertising Ltd is experiencing a decline in its stock price, currently at 23.45, which reflects a decrease of 0.1 or 0.42%. The stock has underperformed its sector by 1.17% today and is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Additionally, there has been a significant drop in investor participation, with delivery volume falling by 62.96% compared to the 5-day average. The stock has also shown poor performance over various periods, with a year-to-date decline of 42.80% and a staggering 69.80% drop over the past year, indicating ongoing challenges for the company.
In the broader market context, the Sensex has shown a positive return of 0.53% over the past week and a 1.34% increase over the past month, contrasting sharply with Aspire & Innovative Advertising Ltd's decline of 2.29% and 1.05% in the same periods. This underperformance against the benchmark suggests that the stock is struggling to attract investor confidence amid a generally improving market. The lack of available positive factors further emphasizes the challenges the company faces, contributing to its declining stock price.