Why is Aspire & Innovat falling/rising?

As of 29-Oct, Aspire & Innovative Advertising Ltd is experiencing a decline in its stock price, currently at Rs. 18.65, which represents a decrease of Rs. 0.95 or 4.85%. The stock has hit a new 52-week and all-time low today, indicating significant downward pressure. It has underperformed its sector by 5.68% today and is trading below its moving averages across various time frames, including the 5-day, 20-day, 50-day, 100-day, and 200-day averages. Additionally, there has been a notable drop in investor participation, with delivery volume falling by 64.29% compared to the 5-day average. Unfortunately, there is no information available regarding positive or negative factors that could influence the stock's recent movement.
In the broader market context, the stock's performance over the past week shows a decline of 9.90%, while the benchmark Sensex has increased by 0.72%. Over the past month, Aspire & Innovative Advertising Ltd has decreased by 12.03%, contrasting sharply with the Sensex's gain of 5.76%. Year-to-date, the stock has plummeted by 54.51%, while the Sensex has risen by 10.19%. This stark contrast highlights the stock's significant underperformance relative to the broader market, contributing to its current downward trajectory.