Why is Crayons Advertis falling/rising?

As of 18-Sep, Crayons Advertising Ltd is experiencing a slight increase in its stock price, currently at 53.60, with a change of 0.1, representing a 0.19% rise. The stock's performance today is in line with the sector, and it is trading higher than its 5-day and 20-day moving averages, although it remains below the 50-day, 100-day, and 200-day moving averages. Notably, there has been a significant increase in investor participation, with delivery volume rising by 513.64% against the 5-day average. However, the stock has faced challenges, as reflected in its year-to-date decline of 44.02% and a one-year drop of 55.70%, indicating a long-term struggle despite a recent 5.10% increase over the past month.
In the broader market context, the Sensex has shown a positive return of 1.67% over the past week and 2.20% over the past month, suggesting that the stock's short-term performance is lagging behind the benchmark. The year-to-date performance of Crayons Advertising Ltd, which is significantly negative compared to the Sensex's positive return of 7.52%, highlights the stock's underperformance in the market. This contrast indicates that while there may be short-term gains, the overall trend for the stock remains concerning when compared to broader market movements.