Why is Prolife Indust. falling/rising?

As of 10-Sep, Prolife Industries Ltd is experiencing a decline in its stock price, currently at Rs. 106.80, which represents a decrease of Rs. 5.6 or 4.98%. The stock has hit a new 52-week low today and has underperformed its sector by 5.56%. Over the past week, the stock has seen a significant drop of 18.47%, and its year-to-date performance shows a staggering decline of 65.55%. Additionally, Prolife Industries is trading below all its moving averages, indicating a bearish trend. Despite this, there has been a notable increase in investor participation, with delivery volume rising by 218.18% compared to the 5-day average, suggesting some interest from investors even amidst the downturn.
In the broader market context, Prolife Industries' performance contrasts sharply with the Sensex, which has gained 1.04% over the past week. This stark difference highlights the stock's struggles relative to the overall market. The company's year-to-date decline of 65.55% further emphasizes its underperformance compared to the Sensex's positive return of 5.62% in the same period. While the stock has shown strong growth over the past five years with a return of 188.65%, the recent trends indicate significant challenges that are affecting investor sentiment and stock performance.