Why is Purple United falling/rising?

As of 19-Sep, Purple United Sales Ltd is experiencing a decline in its stock price, currently at 426.55, which reflects a decrease of 22.45 or 5.0%. The stock has underperformed its sector today by 5.39%, despite being higher than the 20-day, 50-day, 100-day, and 200-day moving averages, although it is lower than the 5-day moving average. Notably, there has been a rise in investor participation, with delivery volume increasing by 22.22% against the 5-day average. Over the past month, the stock has shown a strong performance with a return of 17.73%, and an impressive year-to-date return of 122.45%. However, the absence of specific positive or negative factors makes it challenging to pinpoint the exact reasons for the current price movement.
In the broader market context, the stock's short-term performance over the past week shows a decline of 1.64%, while the benchmark Sensex has increased by 0.85%. This indicates that Purple United is lagging behind the overall market trend. The year-to-date performance of the stock significantly outpaces the Sensex, which has only returned 7.11%, suggesting that while the stock has had a strong year overall, recent movements may be influenced by sector-specific challenges or investor sentiment that is not reflected in the broader market.