Aditya Bir. Fas.

{
  "main_header": {
    "sid": 376799,
    "name": "Aditya Bir. Fas.",
    "stock_name": "Aditya Bir. Fas.",
    "full_name": "Aditya Birla Fashion & Retail Ltd",
    "name_url": "stocks-analysis/aditya-bir-fas",
    "exchange": 1,
    "exchangecode": "",
    "primexch": 1,
    "country_id": 34,
    "currency": "INR",
    "cmp": "62.66",
    "chg": -0.82,
    "chgp": "-1.29%",
    "dir": -1,
    "prev_price": "63.48",
    "mcapval": "7,698.00 Cr",
    "mcap": "Small Cap",
    "scripcode": 535755,
    "symbol": "ABFRL",
    "ind_name": "Garments & Apparels",
    "ind_code": 104,
    "indexname": "India SENSEX",
    "isin": "INE647O01011",
    "curr_date": "May 15",
    "curr_time": "",
    "bse_nse_vol": "20.1 lacs",
    "exc_status": "Active",
    "traded_date": "May 15, 2026",
    "traded_date_str": "2026 05 15",
    "score": "",
    "scoreText": "",
    "Live": 0,
    "market_time": 0,
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    "mojoone": {
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  "news": {
    "results": [
      {
        "title": "Aditya Birla Fashion & Retail Ltd is Rated Strong Sell",
        "link": "https://www.marketsmojo.com/news/stock-recommendation/aditya-birla-fashion-retail-ltd-is-rated-strong-sell-3985424",
        "imagepath": "https://i.marketsmojo.com/newsimg/2026/5/AdityaBirlaFash_mojoScore_3985424.png",
        "date": "2026-05-11 10:10:28",
        "description": "Aditya Birla Fashion & Retail Ltd is rated Strong Sell by MarketsMOJO, with this rating last updated on 04 Nov 2025. However, the analysis and financial metrics discussed here reflect the stock’s current position as of 11 May 2026, providing investors with an up-to-date view of the company’s fundamentals, valuation, financial trends, and technical outlook."
      },
      {
        "title": "Aditya Birla Fashion & Retail Ltd is Rated Strong Sell",
        "link": "https://www.marketsmojo.com/news/stock-recommendation/aditya-birla-fashion-retail-ltd-is-rated-strong-sell-3970033",
        "imagepath": "https://i.marketsmojo.com/newsimg/2026/4/AdityaBirlaFash_mojoScore_3970033.png",
        "date": "2026-04-30 10:10:20",
        "description": "Aditya Birla Fashion & Retail Ltd is rated Strong Sell by MarketsMOJO. This rating was last updated on 04 Nov 2025. However, the analysis and financial metrics discussed below reflect the stock's current position as of 30 April 2026, providing investors with the latest insights into the company’s performance and outlook."
      },
      {
        "title": "Aditya Birla Fashion & Retail Ltd Technical Momentum Shifts Amid Mixed Market Signals",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/aditya-birla-fashion-retail-ltd-technical-momentum-shifts-amid-mixed-market-signals-3965461",
        "imagepath": "https://i.marketsmojo.com/newsimg/2026/4/AdityaBirlaFash_technicaldot_3965461.png",
        "date": "2026-04-28 08:01:49",
        "description": "Aditya Birla Fashion & Retail Ltd (ABFRL) has experienced a notable shift in its price momentum and technical indicators, reflecting a complex market sentiment. Despite a recent 3.23% rise in the stock price to ₹63.90, the company’s technical parameters reveal a blend of mildly bearish and bullish signals, underscoring a cautious outlook for investors in the garments and apparels sector."
      },
      {
        "title": "Aditya Birla Fashion & Retail Ltd Faces Bearish Momentum Amid Technical Downgrade",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/aditya-birla-fashion-retail-ltd-faces-bearish-momentum-amid-technical-downgrade-3960051",
        "imagepath": "https://i.marketsmojo.com/newsimg/2026/4/AdityaBirlaFash_technicaldot_3960051.png",
        "date": "2026-04-24 08:00:54",
        "description": "Aditya Birla Fashion & Retail Ltd (ABFRL) has experienced a notable shift in its technical momentum, with key indicators signalling a bearish trend. The stock’s recent price action, combined with mixed technical signals across weekly and monthly charts, suggests growing investor caution amid a challenging market environment for the garments and apparels sector."
      },
      {
        "title": "Aditya Birla Fashion & Retail Ltd is Rated Strong Sell",
        "link": "https://www.marketsmojo.com/news/stock-recommendation/aditya-birla-fashion-retail-ltd-is-rated-strong-sell-3952976",
        "imagepath": "https://i.marketsmojo.com/newsimg/2026/4/AdityaBirlaFash_mojoScore_3952976.png",
        "date": "2026-04-19 10:10:14",
        "description": "Aditya Birla Fashion & Retail Ltd is rated Strong Sell by MarketsMOJO. This rating was last updated on 04 Nov 2025, reflecting a significant reassessment of the stock’s outlook. However, the analysis and financial metrics presented here are based on the company’s current position as of 19 April 2026, providing investors with the latest insights into its performance and prospects."
      },
      {
        "title": "Aditya Birla Fashion & Retail Ltd is Rated Strong Sell",
        "link": "https://www.marketsmojo.com/news/stock-recommendation/aditya-birla-fashion-retail-ltd-is-rated-strong-sell-3937428",
        "imagepath": "https://i.marketsmojo.com/newsimg/2026/4/AdityaBirlaFash_mojoScore_3937428.png",
        "date": "2026-04-08 10:10:19",
        "description": "Aditya Birla Fashion & Retail Ltd is rated Strong Sell by MarketsMOJO, with this rating last updated on 04 Nov 2025. However, the analysis and financial metrics discussed here reflect the company’s current position as of 08 April 2026, providing investors with the latest insights into its performance and outlook."
      },
      {
        "title": "Aditya Birla Fashion & Retail Ltd Gains 1.07%: 2 Key Factors Driving the Weekly Move",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/aditya-birla-fashion-retail-ltd-gains-107-2-key-factors-driving-the-weekly-move-3932366",
        "imagepath": "",
        "date": "2026-04-04 17:11:17",
        "description": "    <div class=\"article-news-new\">\n        <div class=\"article-container\">\n\n<div class=\"article-content\">\n                <div class=\"highlight-box\">\n                    <h3>Key Events This Week</h3>\n                    <p><strong>Mar 30:</strong> New 52-week low at Rs.54.13 amid continued downtrend</p>\n                    <p><strong>Apr 1:</strong> Intraday high surge of 7.07% to Rs.57.84</p>\n                    <p><strong>Apr 2:</strong> Slight pullback to Rs.57.68 (-0.62%)</p>\n                    <p><strong>Week Close:</strong> Rs.57.68 (+1.07%) vs Sensex (-0.29%)</p>\n                </div>\n\n                <div class=\"stats-row\">\n                    <div class=\"stat-item\"><div class=\"stat-label\">Week Open</div><div class=\"stat-value\">Rs.57.07</div></div>\n                    <div class=\"stat-item\"><div class=\"stat-label\">Week Close</div><div class=\"stat-value\">Rs.57.68</div><div class=\"stat-change positi..."
      },
      {
        "title": "Aditya Birla Fashion & Retail Ltd Surges 7.07% to Day's High of Rs 57.84 — Inline with Sector Gains",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/aditya-birla-fashion-retail-ltd-hits-intraday-high-with-707-surge-3929014",
        "imagepath": "https://i.marketsmojo.com/newsimg/2026/4/AdityaBirlaFash_priceRelatedfactors_3929014.png",
        "date": "2026-04-01 11:46:22",
        "description": "The Sensex declined by 2.20% on 01 Apr 2026, while Aditya Birla Fashion & Retail Ltd rallied 7.07%, matching the Retailing sector's 7.12% gain. This strong single-session performance stands out as a stock-specific event amid a broadly weak market environment."
      },
      {
        "title": "Markets Rally, But Aditya Birla Fashion & Retail Ltd Sinks to 52-Week Low in Stock-Specific Sell-Off",
        "link": "https://www.marketsmojo.com/news/stocks-in-action/aditya-birla-fashion-retail-ltd-stock-hits-52-week-low-amid-continued-downtrend-3925467",
        "imagepath": "https://i.marketsmojo.com/newsimg/2026/3/AdityaBirlaFash_priceRelatedfactors_3925467.png",
        "date": "2026-03-30 14:53:33",
        "description": ""
      }
    ],
    "total": 658,
    "sid": "376799",
    "stock_news_url": "https://www.marketsmojo.com/news/aditya-birla-fashion-retail-376799"
  },
  "announcements": [
    {
      "details": "Aditya Birla Fashion and Retail Limited has informed the Exchange regarding Grant of 4461261 Options.",
      "source": "NSE",
      "caption": "Aditya Birla Fashion and Retail Limited - ESOP/ESOS/ESPS",
      "datetime": "03-Dec-2019"
    },
    {
      "details": "Aditya Birla Fashion and Retail Limiteded has informed the Exchange regarding Analysts/Institutional Investor Meet/Con. Call Updates",
      "source": "NSE",
      "caption": "Aditya Birla Fashion and Retail Limited - Analysts/Institutional Investor Meet/Con. Call Updates",
      "datetime": "22-Nov-2019"
    },
    {
      "details": "Aditya Birla Fashion and Retail Limited has informed the Exchange regarding 'allotment of 5,000 rated, listed, nonconvertible,redeemable, unsecured NCDs of &#8377;10,00,000 each aggregating to &#8377; 500 Crore (Rupees Five Hundred Crore only), on private placement basis'.",
      "source": "NSE",
      "caption": "Aditya Birla Fashion and Retail Limited - Updates",
      "datetime": "13-Nov-2019"
    }
  ],
  "corporate_actions": [
    {
      "img": "board-meeting.svg",
      "title": "BOARD MEETING",
      "msg": "<span>No</span> Upcoming Board Meetings",
      "data": []
    },
    {
      "img": "dividend.svg",
      "title": "DIVIDEND",
      "msg": "No <strong>Dividend</strong> history available",
      "data": []
    },
    {
      "img": "splits.svg",
      "title": "SPLITS",
      "msg": "No <strong>Splits</strong> history available",
      "data": []
    },
    {
      "img": "bonus.svg",
      "title": "BONUS",
      "msg": "No <strong>Bonus</strong> history available",
      "data": []
    },
    {
      "img": "rights-issues.svg",
      "title": "RIGHTS",
      "msg": "",
      "data": [
        {
          "txt": "Aditya Birla Fashion & Retail Ltd has announced <strong>9:77</strong> rights issue, ex-date: 30 Jun 20",
          "dt": "2020-06-30",
          "middle_text": "Rights Issue"
        }
      ]
    }
  ]
}

News and Views

Aditya Birla Fashion & Retail Ltd is Rated Strong Sell

2026-05-11 10:10:28

Aditya Birla Fashion & Retail Ltd is rated Strong Sell by MarketsMOJO, with this rating last updated on 04 Nov 2025. However, the analysis and financial metrics discussed here reflect the stock’s current position as of 11 May 2026, providing investors with an up-to-date view of the company’s fundamentals, valuation, financial trends, and technical outlook.

Read full news article

Aditya Birla Fashion & Retail Ltd is Rated Strong Sell

2026-04-30 10:10:20

Aditya Birla Fashion & Retail Ltd is rated Strong Sell by MarketsMOJO. This rating was last updated on 04 Nov 2025. However, the analysis and financial metrics discussed below reflect the stock's current position as of 30 April 2026, providing investors with the latest insights into the company’s performance and outlook.

Read full news article

Aditya Birla Fashion & Retail Ltd Technical Momentum Shifts Amid Mixed Market Signals

2026-04-28 08:01:49

Aditya Birla Fashion & Retail Ltd (ABFRL) has experienced a notable shift in its price momentum and technical indicators, reflecting a complex market sentiment. Despite a recent 3.23% rise in the stock price to ₹63.90, the company’s technical parameters reveal a blend of mildly bearish and bullish signals, underscoring a cautious outlook for investors in the garments and apparels sector.

Read full news article

Aditya Birla Fashion & Retail Ltd Faces Bearish Momentum Amid Technical Downgrade

2026-04-24 08:00:54

Aditya Birla Fashion & Retail Ltd (ABFRL) has experienced a notable shift in its technical momentum, with key indicators signalling a bearish trend. The stock’s recent price action, combined with mixed technical signals across weekly and monthly charts, suggests growing investor caution amid a challenging market environment for the garments and apparels sector.

Read full news article

Aditya Birla Fashion & Retail Ltd is Rated Strong Sell

2026-04-19 10:10:14

Aditya Birla Fashion & Retail Ltd is rated Strong Sell by MarketsMOJO. This rating was last updated on 04 Nov 2025, reflecting a significant reassessment of the stock’s outlook. However, the analysis and financial metrics presented here are based on the company’s current position as of 19 April 2026, providing investors with the latest insights into its performance and prospects.

Read full news article

Aditya Birla Fashion & Retail Ltd is Rated Strong Sell

2026-04-08 10:10:19

Aditya Birla Fashion & Retail Ltd is rated Strong Sell by MarketsMOJO, with this rating last updated on 04 Nov 2025. However, the analysis and financial metrics discussed here reflect the company’s current position as of 08 April 2026, providing investors with the latest insights into its performance and outlook.

Read full news article

Aditya Birla Fashion & Retail Ltd Gains 1.07%: 2 Key Factors Driving the Weekly Move

2026-04-04 17:11:17

Key Events This Week

Mar 30: New 52-week low at Rs.54.13 amid continued downtrend

Apr 1: Intraday high surge of 7.07% to Rs.57.84

Apr 2: Slight pullback to Rs.57.68 (-0.62%)

Week Close: Rs.57.68 (+1.07%) vs Sensex (-0.29%)

Week Open

Rs.57.07

Week Close

Rs.57.68

Read full news article

Aditya Birla Fashion & Retail Ltd Surges 7.07% to Day's High of Rs 57.84 — Inline with Sector Gains

2026-04-01 11:46:22

The Sensex declined by 2.20% on 01 Apr 2026, while Aditya Birla Fashion & Retail Ltd rallied 7.07%, matching the Retailing sector's 7.12% gain. This strong single-session performance stands out as a stock-specific event amid a broadly weak market environment.

Read full news article

Markets Rally, But Aditya Birla Fashion & Retail Ltd Sinks to 52-Week Low in Stock-Specific Sell-Off

2026-03-30 14:53:33

Read full news article

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