Why is MediaAlpha, Inc. ?
1
Weak Long Term Fundamental Strength with an average Return on Equity (ROE) of 159.01%
- Poor long term growth as Operating profit has grown by an annual rate 60.28% of over the last 5 years
- High Debt Company with a Debt to Equity ratio (avg) at times
2
Risky -
- The stock is trading risky as compared to its average historical valuations
- Over the past year, while the stock has generated a return of 16.77%, its profits have risen by 218.6% ; the PEG ratio of the company is 0.1
How much should you hold?
- Overall Portfolio exposure to MediaAlpha, Inc. should be less than 10%
- Overall Portfolio exposure to Computers - Software & Consulting should be less than 30%
(If sector exposure > 30%, please use optimiser tool to see which are the best stocks to hold in Computers - Software & Consulting)
When to exit? - We will constantly monitor the company and suggest at the appropriate time to exit from the stock
Is MediaAlpha, Inc. for you?
High Risk, Low Return
Absolute
Risk Adjusted
Volatility
MediaAlpha, Inc.
-4.52%
-0.46
55.04%
S&P 500
22.24%
0.70
20.15%
Quality key factors
Factor
Value
Sales Growth (5y)
20.78%
EBIT Growth (5y)
129.08%
EBIT to Interest (avg)
-0.05
Debt to EBITDA (avg)
7.04
Net Debt to Equity (avg)
12.21
Sales to Capital Employed (avg)
4.94
Tax Ratio
5.79%
Dividend Payout Ratio
0
Pledged Shares
0
Institutional Holding
100.00%
ROCE (avg)
14.91%
ROE (avg)
159.01%
Valuation Key Factors 
Factor
Value
P/E Ratio
7
Industry P/E
Price to Book Value
140.62
EV to EBIT
8.85
EV to EBITDA
8.50
EV to Capital Employed
6.20
EV to Sales
0.62
PEG Ratio
0.05
Dividend Yield
NA
ROCE (Latest)
70.05%
ROE (Latest)
1991.74%
Technical key factors
Indicator
Weekly
Monthly
MACD
Mildly Bullish
Mildly Bullish
RSI
No Signal
No Signal
Bollinger Bands
Mildly Bearish
Mildly Bearish
Moving Averages
Mildly Bearish (Daily)
KST
Bearish
Mildly Bullish
Dow Theory
No Trend
Mildly Bullish
OBV
No Trend
No Trend
Technical Movement
13What is working for the Company
ROCE(HY)
Highest at 793.78%
INTEREST COVERAGE RATIO(Q)
Highest at 994.35
NET PROFIT(9M)
Higher at USD 59.24 MM
NET SALES(Q)
Highest at USD 310 MM
OPERATING PROFIT(Q)
Highest at USD 24.27 MM
PRE-TAX PROFIT(Q)
Highest at USD 21.89 MM
-4What is not working for the Company
DEBT-EQUITY RATIO
(HY)
Highest at 7,170.16 %
NET PROFIT(Q)
Lowest at USD 12.39 MM
Here's what is working for MediaAlpha, Inc.
Pre-Tax Profit
At USD 21.89 MM has Grown at 259.34%
over average net sales of the previous four periods of USD -13.74 MMMOJO Watch
Near term Pre-Tax Profit trend is very positive
Pre-Tax Profit (USD MM)
Interest Coverage Ratio
Highest at 994.35
in the last five periodsMOJO Watch
The company's ability to manage interest payments is improving
Operating Profit to Interest
Net Sales
Highest at USD 310 MM
in the last five periodsMOJO Watch
Near term sales trend is positive
Net Sales (USD MM)
Operating Profit
Highest at USD 24.27 MM
in the last five periodsMOJO Watch
Near term Operating Profit trend is positive
Operating Profit (USD MM)
Pre-Tax Profit
Highest at USD 21.89 MM
in the last five periodsMOJO Watch
Near term Pre-Tax Profit trend is positive
Pre-Tax Profit (USD MM)
Here's what is not working for MediaAlpha, Inc.
Net Profit
At USD 12.39 MM has Fallen at -39.36%
over average net sales of the previous four periods of USD 20.43 MMMOJO Watch
Near term Net Profit trend is very negative
Net Profit (USD MM)
Net Profit
Lowest at USD 12.39 MM
in the last five periodsMOJO Watch
Near term Net Profit trend is negative
Net Profit (USD MM)
Debt-Equity Ratio
Highest at 7,170.16 %
in the last five Semi-Annual periodsMOJO Watch
The company is borrowing more to fund its operations; it's liquidity situation may be stressed
Debt-Equity Ratio






