Why is MediaAlpha, Inc. ?
1
Weak Long Term Fundamental Strength with an average Return on Equity (ROE) of 159.01%
- Poor long term growth as Operating profit has grown by an annual rate 60.28% of over the last 5 years
- High Debt Company with a Debt to Equity ratio (avg) at times
2
Risky -
- The stock is trading risky as compared to its average historical valuations
- Over the past year, while the stock has generated a return of 16.77%, its profits have risen by 218.6% ; the PEG ratio of the company is 0.1
How much should you buy?
- Overall Portfolio exposure to MediaAlpha, Inc. should be less than 10%
- Overall Portfolio exposure to Computers - Software & Consulting should be less than 30%
(If sector exposure > 30%, please use optimiser tool to see which are the best stocks to hold in Computers - Software & Consulting)
When to exit? - We will constantly monitor the company and suggest at the appropriate time to exit from the stock
Is MediaAlpha, Inc. for you?
High Risk, Low Return
Absolute
Risk Adjusted
Volatility
MediaAlpha, Inc.
-4.74%
-0.46
55.04%
S&P 500
13.68%
0.70
20.15%
Quality key factors
Factor
Value
Sales Growth (5y)
16.48%
EBIT Growth (5y)
33.63%
EBIT to Interest (avg)
-0.05
Debt to EBITDA (avg)
7.04
Net Debt to Equity (avg)
12.21
Sales to Capital Employed (avg)
4.49
Tax Ratio
5.79%
Dividend Payout Ratio
0
Pledged Shares
0
Institutional Holding
100.00%
ROCE (avg)
14.91%
ROE (avg)
159.01%
Valuation Key Factors 
Factor
Value
P/E Ratio
10
Industry P/E
Price to Book Value
-20.92
EV to EBIT
8.50
EV to EBITDA
8.08
EV to Capital Employed
13.17
EV to Sales
0.63
PEG Ratio
0.03
Dividend Yield
NA
ROCE (Latest)
154.97%
ROE (Latest)
Negative BV
Technical key factors
Indicator
Weekly
Monthly
MACD
Bearish
Mildly Bullish
RSI
No Signal
No Signal
Bollinger Bands
Bearish
Bearish
Moving Averages
Bearish (Daily)
KST
Bearish
Mildly Bullish
Dow Theory
No Trend
Mildly Bearish
OBV
Mildly Bearish
Mildly Bullish
Technical Movement
19What is working for the Company
OPERATING CASH FLOW(Y)
Highest at USD 87.57 MM
NET PROFIT(HY)
At USD 31.92 MM has Grown at 128.68%
CASH AND EQV(HY)
Highest at USD 157.72 MM
NET SALES(Q)
Highest at USD 306.51 MM
PRE-TAX PROFIT(Q)
Highest at USD 18.19 MM
EPS(Q)
Highest at USD 0.26
0What is not working for the Company
NO KEY NEGATIVE TRIGGERS
Here's what is working for MediaAlpha, Inc.
Net Profit
At USD 31.92 MM has Grown at 128.68%
Year on Year (YoY)MOJO Watch
Near term Net Profit trend is very positive
Net Profit (USD MM)
Operating Cash Flow
Highest at USD 87.57 MM and Grown
In each year in the last three yearsMOJO Watch
The company has generated higher cash revenues from business operations
Operating Cash Flows (USD MM)
Net Sales
Highest at USD 306.51 MM
in the last five periodsMOJO Watch
Near term sales trend is positive
Net Sales (USD MM)
Pre-Tax Profit
Highest at USD 18.19 MM
in the last five periodsMOJO Watch
Near term Pre-Tax Profit trend is positive
Pre-Tax Profit (USD MM)
EPS
Highest at USD 0.26
in the last five periodsMOJO Watch
Increasing profitability; company has created higher earnings for shareholders
EPS (USD)
Cash and Eqv
Highest at USD 157.72 MM
in the last six Semi-Annual periodsMOJO Watch
Short Term liquidity is improving
Cash and Cash Equivalents






