Add-Shop E-Retail Ltd

Add-Shop E-Retail Ltd’s shares touched a new 52-week low of Rs.7.33 today, marking a significant decline amid persistent underperformance relative to its sector and benchmark indices. The stock has now fallen for two consecutive sessions, registering a cumulative loss of 7.78% over this period, while continuing to trade below all key moving averages.

Add-Shop E-Retail Ltd has touched a new 52-week and all-time low of Rs.7.33 today, marking a significant decline amid ongoing challenges in the e-retail sector. The stock has underperformed its sector and benchmark indices, reflecting persistent headwinds and subdued financial metrics over recent quarters.

Add-Shop E-Retail Ltd has reached a new all-time low of Rs.7.33, marking a significant milestone in its ongoing decline. The stock’s recent performance highlights persistent difficulties within the company’s financial and market standing, as it continues to underperform its sector and benchmark indices.

Add-Shop E-Retail Ltd’s shares declined sharply to a new 52-week and all-time low of Rs.7.36 on 27 Jan 2026, marking a significant downturn for the e-commerce company amid persistent underperformance and subdued financial results.

Add-Shop E-Retail Ltd has reached an all-time low, continuing its extended period of underperformance within the E-Retail sector. The stock’s latest decline of 4.31% on 27 Jan 2026 marks a significant milestone in its downward trajectory, reflecting persistent challenges in financial metrics and market valuation compared to benchmarks and peers.

Add-Shop E-Retail Ltd has been downgraded from a Sell to a Strong Sell rating as of 6 January 2026, reflecting deteriorating technical indicators, flat financial performance, and persistent underperformance relative to the broader market. Despite an attractive valuation on some metrics, the company’s weak long-term fundamentals and bearish technical trends have compelled analysts to revise their outlook sharply downward.

Add-Shop E-Retail Ltd has seen its investment rating upgraded from Strong Sell to Sell as of 1 January 2026, driven primarily by a shift in technical indicators despite ongoing fundamental challenges. The company’s technical trend has improved from mildly bearish to sideways, prompting a reassessment of its outlook. However, the firm continues to face flat financial performance and long-term operational headwinds, which temper enthusiasm for a stronger upgrade.

Add-Shop E-Retail Ltd is rated Strong Sell by MarketsMOJO. This rating was last updated on 28 Oct 2025, reflecting a change from the previous 'Sell' grade. However, the analysis and financial metrics discussed here represent the stock's current position as of 26 December 2025, providing investors with the latest insights into the company’s performance and outlook.

Add-Shop E-Reta., a microcap player in the E-Retail and E-Commerce sector, has experienced a revision in its market evaluation reflecting ongoing challenges in its operational and financial performance. The stock’s recent assessment reflects shifts across key analytical parameters, signalling caution for investors amid persistent underperformance and subdued financial trends.

Add-Shop E-Retail Ltd., a micro-cap e-commerce player with a market capitalisation of ₹25.00 crores, reported a net profit of ₹0.23 crores for Q2 FY26, marking a modest sequential improvement of 9.52% from Q1 FY26's ₹0.21 crores but representing a significant year-on-year decline of 73.86% from ₹0.88 crores in Q2 FY25. The results underscore persistent profitability challenges despite topline recovery, with the stock trading at ₹8.99 and down 43.81% over the past year, substantially underperforming the Sensex's 5.50% gain by 49.31 percentage points.

Add-Shop E-Retail, a microcap in the E-Retail/E-Commerce sector, has experienced a recent evaluation adjustment reflecting a shift in its technical outlook. The company's indicators present a mixed picture, with bearish trends noted in several metrics, while performance has been challenged by declining returns and low net sales.